Meta AI Assistant Now Built on Latest Llama Model

Meta AI assistant updated to run on Meta's latest Llama large language model, offering free image generation and general Q&A.

Meta has updated its Meta AI assistant to run on the company's latest Llama large language model. The assistant offers free AI-generated images and general-purpose question answering across Meta's platforms.

The update signals Meta's continued push to embed its open-weight Llama models directly into consumer-facing products. For the broader AI ecosystem, Meta AI serves as both a showcase for Llama's capabilities and a distribution channel that reaches billions of users across Facebook, Instagram, and WhatsApp. As foundation model providers increasingly compete on deployment breadth rather than benchmarks alone, Meta's ability to surface its models through existing social platforms gives it a distinct advantage in driving real-world usage at scale.

Sources